September has been a month of innovation and growth at Beaconstac. Before we dive into the details, let's take a moment to consider the broader landscape of our interconnected world.
According to the 2023 Edelman Trust Barometer, a remarkable 73% of customers now gravitate toward brands that prioritize their sense of safety and security. Global brands are expected not only to resonate with their customers but also to share their vulnerabilities.
Customers today are more discerning and thoughtful when it comes to their purchases. Hence, they’re putting businesses through much more scrutiny than ever. This month, we extended custom domains for two more of our products, Cards and Linkpages, to empower businesses to reinforce trust and credibility in their campaigns. Customers are more likely to trust a link in a campaign or a digital business card when it uses a branded domain name.
Additionally, our new Cards features will help organizations roll out digital cards with cutting-edge designs, multiple languages, and profile pictures to all employees within minutes. Find out more about our newly released features that will help businesses expand their global reach effectively:
Recently shipped features and improvements: QR Codes
Linkpages now support custom domains
You can now use your domain name for Linkpages, instead of Beaconstac’s default subdomain, linkpages.pro. This means that instead of redirecting your customers to a Linkpage at https://linkpages.pro/your-business, you could use a custom domain name like http://linkpages.your-domain.com/slug. This will boost your branding, credibility, and SEO by creating seamless campaigns.
Using a branded domain on your Linkpage campaigns also helps your potential customers more likely to trust a link in your campaign. It will also improve your SEO ranking. This is because Google and other search engines prefer to rank websites with custom domain names higher than links with subdomains.
Note: This feature is available on all plans above Business+ and as an add-on on the Plus plan.
Create Linkpages in minutes with Templates
Say goodbye to starting from scratch and hello to efficiency and creativity like never before. Linkpage templates will streamline the process of creating Linkpages by starting with a pre-designed template that suits your needs. You can also duplicate your favorite Linkpages and turn them into reusable templates for future projects
Want to learn how Linkpage templates can transform your Linkpage-building experience?
Recently shipped features and improvements: Cards
Automatically Import Profile Pictures through Microsoft Entra ID (Azure AD)
Creating Cards for your entire organization is easier now. This feature lets account admins import employees' profile pictures and contact information automatically.
As an account admin, you can import profile pictures by connecting your organization's Microsoft Entra ID (previously known as Azure AD) to Beaconstac. Simply toggle the "sync profile image of users" setting ON during user onboarding, to create professional-looking digital business cards for your whole organization within minutes.
Two-way Contact Sharing for Organizations that Support Microsoft Entra ID (Azure AD)
We've also added Two-Way Contact Sharing as a feature to Microsoft Entra ID (Azure AD). If you've used our Beaconstac dashboard to create individual cards manually, you may already be familiar with this feature.
Two-Way Contact Sharing allows you to share your digital business card with others and collect their contact information in return. When someone views your card, they'll see an option that says, "Share your contact" to enter their contact details and hit Submit.
The best part? You control which data you want to collect from the people who view your card. Later, you can easily access all your received contacts in the Contact Manager. Enjoy the world’s most seamless way to network and stay connected.
Note: This feature is available on the Business+ plan and above.
Multi-language Support for 191 Languages
In today's global world, languages should serve as bridges, not barriers. Effective communication involves speaking your customers' language to create meaningful connections.
Cards will empower you to effortlessly create and manage digital business cards in multiple languages. With multilingual support, your contacts will view your card as per their phone’s preferred language, offering your prospects a tailored card exchange experience that overcomes language barriers.
Note: This feature is available on the Team plan and above.
Distribute Business Cards under your Branded Domain Name
With custom domains, organizations can use branded domain names to distribute digital business cards that reflect their unique identity and leave a lasting impression on clients and prospects. This means that your cards can seamlessly integrate with your website or company branding, enhancing your online presence while providing credibility to your employees’ digital cards.
Note: This feature is available on the Business+ plan and as an add-on on the Business plan.
QR Codes with smart rules: To create dynamic QR Codes that can automatically take users to multiple destinations based on conditions like the type of device they use, the languages they prefer, the day of the week, the time of the day, and more.
Template management for Cards: To create templates from your favorite Cards designs and manage them in one place.
New Linkpage widgets: To create Linkpages with business hours and location information.