Read our basic guide on how to create a QR Code. 

Once you know how to create a QR Code with a single color and a logo, you can start by adding more custom features in the mix. 

Here’s how you can create a completely customized QR Code

Click on QR Codes in the left-hand panel and select ‘Create QR Code’

Select the type of QR Code you want to create. For instance, a Website QR Code

Enter the relevant details to create the QR Code.

Customize the QR Code Design

Templates

Instead of designing every element of the QR Code, you can simply choose one of the templates on the dashboard to save you some time. To remove a template that you’ve applied, click on the template and you see a “Remove” option.

Eyes

The eyes of the QR Code are the three squares surrounded by a frame on the corners of the QR Code. These are positioning markings and indicate which direction the QR Code has been printed in. 

Change the eye-ball color and shape

Select a color from the palette or enter the hex code directly. To change the shape of the eyes, simply click on the available shapes. 

Change the eye-frame color and shape

Pick a color from the palette or use the hex code of the colors used in your branding. To change the shape, select one from the available templates. 

Related: Reinforce your branding with your next QR Code campaign 

Logo

Upload your own logo or choose one from the gallery. QR Codes with a logo are instantly recognizable and reinforce your branding.

You can also change the size of the logo by using the slider. 

Pattern 

The pattern holds the actual data. Usually, it has black squares. But you can change the shape and the color of this pattern. 

Background

You can choose an image or a color as the background of the QR Code. This is useful if you want to share your profile picture in a vCard QR Code or a product image for product packaging. 

        Adding an image as the background

When adding an image as the background of the QR Code, make sure to test out with a couple of different combinations. Also, ensure the colors of the QR code do not clash with the colors of the image. It’s recommended that you try uploading a square image or use the crop tool when uploading it to the dashboard. 

       Adding a color as the background of the QR Code

Make sure the QR code has a contrast ratio of at least 40% with the background. This means the QR code should be 40% darker than the background. Scan the QR code with your smartphone to ensure your QR Code is scannable. 

Related: QR Code Printing Guide

Frame

Adding a CTA can increase the chances of your QR code being scanned. Now, you can add a frame with the CTA “Scan Me” from the available templates like so:

Download your QR Code

That’s it. You’re all set. Download your QR code in PNG, SVG, JPEG or EPS or print your QR code right away. 

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